SEO Case Study
We understand that achieving online visibility is crucial for business success today. We begin every digital journey with strategic SEO consultancy, showing how optimized content and smart search tactics can drive organic growth and long-term engagement. Our mission is to help businesses like EziSol attract high-quality traffic through our comprehensive SEO and digital marketing services.
Traffic improved by 90% as compared to the last 7 months and 70+ keywords are on #1 Page on Google
EziSol, a leading provider of video wall solutions in Pakistan, partnered with us to enhance their digital presence and capture a larger share of the growing LED display and video wall market. The goal was clear: dominate niche and service-based keywords while driving consistent traffic, brand authority, and qualified B2B leads.
PROJECT: www.ezisol.com.pk
| Keywords | Current Ranking |
|---|---|
| video wall solution in lahore | 1 |
| best smd video walls | 1 |
| curved video walls | 1 |
| video wall installation services | 1 |
| best video wall solutions | 1 |
Challenges We Faced
Competing in a Highly Saturated Tech Market
The LED display and video wall solutions industry is highly competitive, with both local and international companies targeting the same audience. Our challenge was to differentiate EziSol as the go-to authority for premium video wall solutions in Pakistan.
Local & National Reach
Potential buyers often search for location-based services (e.g., video wall solution in Lahore) as well as general solution-based queries (best SMD video walls). We needed to rank for both local and national-level keywords to maximize reach.
Converting Visibility into B2B Leads
Beyond traffic, EziSol wanted real business results. That meant optimizing for keywords with strong buyer intent to generate calls, inquiries, and high-value B2B conversions.
Strategy We Implemented
Conducted in-depth keyword research for both general and location-specific searches.
Optimized website structure, content, and meta data to align with buyer-intent keywords.
Developed dedicated service and location landing pages (e.g., Lahore, Karachi).
Published SEO-optimized blog posts on video walls, SMD technology, and installation guides.
Secured backlinks from industry directories, tech blogs, and local business sites.
Enhanced site speed, responsiveness, and technical SEO to improve user experience.
Outcome
Through consistent SEO efforts, EziSol now ranks for high-value video wall keywords across Pakistan. The company has experienced a 90% increase in organic traffic, with dozens of service-related keywords at the #1 position on Google. This has led to a steady flow of qualified B2B leads, solidifying EziSol’s position as a market leader in video wall solutions in Pakistan.
